As Indian Ceramics 2010 approaches rapidly, exhibitors
are increasingly turning their attention to maximising their
presence at the show.
“We are certainly aware of companies examining all
the on-site opportunities to really drive traffic to their
stand and make the most of their time at the show”
said Kevin Hudson, Exhibition Director.
Undoubtedly, with the show almost twice as big as it has
been in the past, the need to really stand out amongst the
crowd has never been greater, and suppliers great and small
are looking to extract every possible marketing opportunity.
“India is the now and the future of ceramics manufacture
in Asia” adds Hudson “and this year more than
ever, companies are seeking to either re-establish their
brand in this dynamic market, or explore the full range
of opportunities that ceramics production on the subcontinent
has to offer. You have to consider that given the investment
made by most companies in terms of time and manpower, there
is a real need to make the most of the time at the show”.
The official media partner of Indian Ceramics 2010, Asian
Ceramics www.asianceramics.com, has the full licensing rights
to all on-site promotional and advertising opportunities,
and as such is able to offer an unrivalled range of marketing
solutions, tailored to meeting the individual needs of all
exhibitors, and maximising their attendance.
“The magazine has come up with an excellent guide
on how to make the most of shows” says Hudson “which
even seasoned exhibition attendees would be able to glean
something from. We are pleased to have the ‘heads-up’
on this article, and have attached it here for all our exhibitors
to view. It is also available on the Asian Ceramics website”
he concludes.
Asian Ceramics magazine is the exclusive supplier of on-site
promotion, and will contact all exhibitors to offer the
various packages on offer. If you have made the decision
to be in India, you now need to make the decision to capitalise
using every available marketing opportunity.
For more details, contact enquiries@asianceramics.com.
In the meantime, enjoy the guide!
